IMAGE AND AESTHETICS – THE PACKAGING WHICH CAPTIVATES AT FIRST SIGHT
Cosmetic and perfume industry is based on image and aesthetic. The packaging for cosmetic products are distinctive due to their complexity, clever use of effects and technologies, embossing. Here, every detail and material used is important because the packaging has to tell a story, to make the customers dream and to contribute for building the image of the brand.
PACKAGING FOR ESTABLISHED MANUFACTURERS AND START-UPS
Right Pack Printing House produces luxury boxes for established manufacturers from the cosmetic and perfume industry. We also support the development of start-up brands. Our rich know-how in this field helps us create projects of different complexity, we quickly sense the aesthetics of the brand and we know how to transmit its message successfully through its most important element – its packaging.
We are also capable of producing and maintaining high quality of the manufacture for both large and smaller runs.
The cosmetic and perfume packaging is highly influenced by global trends. In recent years, the vision of technological future, represented by holographic effects, metallic and silver shades and embossed images, has become dominant. Right Pack offers a wide range of effects and knowledge how to use them in the best possible way. Regarding the type of materials, we recommend using different types of carton with different density. Also – packaging strengthened by corrugated carton, and often a combination of both.
Bio cosmetics – sustainable packaging which suggest confidence
Right Pack Printing House participates actively in the development of another fast-growing niche – packaging for bio cosmetics. The products themselves require the use of sustainable materials. We at Right Pack invested in a digital machine for application of effects which is waste-free and has low emissions. This way we support our customers and join their efforts to preserve the environment.